Deliver better experiences with the power of customer voice.
Track almost any metric. Focus on loyalty attitudes and behaviors, customer touchpoints, or criteria for purchase of products and services.
Marketing decision making with action-focused data
iLoyal focuses on business goals and reducing risk in marketing decisions. We don’t collect data hoping it will drive decisions. We understand your business goals and decision paths, then collect relevant data. Every item and analysis is matched with a decision necessary for your desired outcome.
Our approach to marketing research.
Business Goals
What results do you want for your organization?
Decision Pathway
What decisions will you need to make to get there?
Information Gaps
What information is still missing and necessary?
Research Strategy
Collect and analyze data from relevant sources.
Our survey and research performance.
iLoyal outperforms the research industry on every metric of research study success.
Interest upon invitation to participate
Respondent completion rate
Research participation rate
Positive respondent experience
Monitor, respond, and improve every touchpoint along the customer journey.
Attract more customers. Minimize negative customer experiences. Improve customer retention.
More ways to collect data
Customer intel is easy to come by when the survey is available everywhere the customer wants is to be! Choose any or all of our collection methods.
- Beautifully branded email invitations
- Transactional email triggers
- Social media integrations
- Interactive SMS experiences
- Private survey domains
- Dynamic QR Code licensing
- Attractive point-of-purchase signage
- POS/receipt programming
Proactive Response Management
- What happens to when a customer has feedback that would boost your reputation?
- What happens when a customer has feedback that you need to address right away?
iLoyal cares about your customers and your reputation. Before any analysis begins, survey responses are forwarded to online review sites or dedicated customer service personnel.
Captures what customers care about most
iLoyal’s arsenal of 1,000+ of marketing, management, and consumer psychology items are matched to your information needs.